Francesco studied at the Ca’ Foscari University of Venezia and earned his Bachelor’s degree in Economics and Management for Tourist Services.  He then worked for Radio Padova as an editor and speaker.  Francesco helped create and conduct radio programs, as well as organize events to promote radio Padua, Venice, Treviso. 

He also worked for Prime Time (management company of the discos of Padova) Padova as the consultant in the Music & Arts Division. 

As the consultant, he used his artistic abilities to design and organize the promotions and campaigns for different projects.  Since 1992, Francesco has supervised the art direction in the most important projects of Padua, Treviso, Venice and Vicenza offering advice for the implementation of advertising campaigns using the media.